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Real glow, real reviews

Loved for a tan that looks like skin.

Elan Pure customer review from Samantha C.

Verified customer

Finally a self-tan that doesn’t streak. The foam-lotion hybrid melted in, hydrated overnight, and woke up looking like I actually spent a week in the sun, not fake-looking at all.

Samantha C.

Samantha C.
Elan Pure customer review from Jessie H.

Verified customer

I switched because of the non-toxic formula. No dye, no fragrance headache, and the color is STUNNING. I love that I can build my tan as much as I'd like. 

Jessie H.

Jessie H.
Elan Pure customer review from Liv R.

Verified customer

I have dry skin and every other tanner emphasized flakes. This one actually feels like SKINCARE. Super soft, very dewy, even fade, and I can still wear a white dress the next day.

Liv R.

Liv R.
Elan Pure customer review from Tara C.

Verified customer

By far the best self tanner I have ever tried!! The smell is incredible, I have never had a self tanner smell this amazing (VANILLA!!) I actually went to bed and my husband told me I smelled good! SO so good and not at all like a typical self tanner. 

Tara C.

Tara C.
Elan Pure customer review from Brianna S.

Verified customer

My favorite nontoxic self tanner ever!!!! It’s so good!!!! I apply two costs for the best color and it stays on forever 😍

Brianna S.

Brianna S.
Elan Pure customer review from Hannah D.

Verified customer

Elan truly is a company who values making a difference in peoples lives through decreasing their toxic load!! With all the benefits aside, their product is truly amazing. They are constantly committed to reformulating their product & listening to feedback to make the BEST non-tox formula! Can't rave about them enough

Hannah D.

Hannah D.
Elan Pure customer review from Sydney W.

Verified customer

Just applied- WOW!!!! The foam to lotion application is sooo dreamy. I love that one pump covers an entire arm. I’m usually using like 6 pumps of tanner to cover one body part. The SMELL is so nice too, my boyfriend hates the self tanner smell and I just got in bed and he goes “wow you smell so good.

Sydney W.

Sydney W.
Elan Pure customer review from Elise D.

Verified customer

When I say that I am literally SHOOOK with these results, I mean it!!!!!!! I’m obsessed. I’ve been using another self tanner for years and didn’t have any complaints BUT it just never looked this good on my skin. Idk what magic you’ve created with this product but its AMAZING!!!!!!!

Elise D.

Elise D.