With the right self-tanner and a few expert tips, you can enjoy a healthy, natural-looking tan, no matter the season. Here’s your ultimate guide to winter self-tanning, featuring Elan Pure’s non-toxic, skin-loving formula.
Why Use a Self-Tanner in the Winter?
Winter can leave your skin looking dull, pale, and in need of a confidence boost. Self-tanning is the safest and healthiest way to achieve a glow without exposing your skin to harmful UV rays or harsh chemicals. Plus, a subtle tan can help even out your complexion, blur imperfections, and give you a glowy, healthy look that brightens even the coldest days.
Benefits of winter self-tanning:
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Boosts confidence and mood
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Evens out skin tone and reduces the appearance of dryness
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No sun damage or premature aging
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A natural, healthy glow all year round
Types of Self-Tanners: Why Choose Elan Pure?
There are many self-tanners on the market: mousses, lotions, sprays, and drops. But not all are created equal, especially when it comes to winter skin, which is often drier and more sensitive.
Why Elan Pure stands out:
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Non-Toxic: Free from parabens, phthalates, synthetic dyes, and fragrances. Safe for sensitive skin.
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Hydrating Formula: Packed with organic glycerin, hyaluronic acid, and soothing skincare & botanicals like calendula and cucumber to lock in moisture and prevent winter dryness.
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Buildable Color: Layer for a subtle glow or a deeper tan, never orange, never fake.
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No Streaks, No Patchiness: The unique foam &lotion hybrid glides on smoothly and fades evenly.
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No Stinky Scent: Infused with real vanilla extract for a subtle, natural fragrance. No “self-tan smell” or synthetic scent.
Prepping Your Skin: The Key to a Flawless Tan
Proper prep is essential for a smooth, even tan, especially in winter, when skin can be flaky or dry.
Prep steps:
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Exfoliate: Use an exfoliating mitt (like Elan Pure’s) 10 - 24 hours before tanning to remove dead skin and create a smooth canvas.
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Shave (if needed): Shave at least 10 - 24 hours before applying self-tanner to avoid irritation.
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Moisturize: Apply a non-toxic, hydrating lotion to dry areas (elbows, knees, ankles) to prevent the tanner from clinging and creating dark spots.
How to Apply Self-Tanner: Step-by-Step
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Use a Mitt: Apply Elan Pure’s self-tanner with a reusable, velvet-texture mitt for a streak-free finish and stain-free hands.
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Work in Sections: Start at your legs and work upward in circular motions, blending well as you go.
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Blend Carefully: Pay extra attention to wrists, ankles, and hairline for a seamless look.
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Wait 15 minutes before getting dressed. Allow all the skincare ingredients to fully absorb into your skin.
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Let It Develop: Tour tan will develop over 24 hours. Wait at least 8-10 hours before your initial rinse (no soap) and pat dry. Your tan will continue to deepen even after your initial rinse.
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Buildable: Reapply to deepen or maintain your tan during the week. The unique formula blends seamlessly for an even, patch-free glow.
Self-Tanning Face Mist
Your face is more delicate and often drier in winter, so a gentle approach that doesn't have dyes and drying agents is key.
The Elan Pure self-tan face mist is 100% non-toxic and created with skincare ingredients that hydrate & protect your skin while giving you a natural glow. It’s ultra-fine, lightweight, and has no pore-clogging oils
How to Tan Your Face
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Prep: Cleanse your face gently. Pat dry. Can be applied before or after skincare - see tips below.
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Spray 2–4 pumps on a beauty/tanning brush, like Elan Pure. Blend evenly, avoiding eyebrows and hairline.
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Develops in 6–8 hours.
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Buildable: reapply to deepen or maintain your tan during the week.
When to Apply: Before or After Skincare?
Choose the method that suits your skin & routine.
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Before Skincare:
Apply the mist with your brush to clean, dry skin. Follow with skincare -
After Skincare:
Complete your skincare routine, let your products absorb, then use the mist and brush as the final step.
* If your skin tends to be drier, we recommend applying it after your skin care routine.
* You can also apply makeup after application. It will develop in 6-8 hours for a beautiful glow.
Ready to glow all winter long?
With Elan Pure’s non-toxic, hydrating body self-tanner & face mist, you can enjoy a flawless, natural tan, no matter the weather. Embrace your healthiest, most glowing skin this season and let your confidence shine!
Discover Elan Pure’s non-toxic, hydrating self-tanner and experience the difference for yourself!
